Essentialism

In Essentialism, Greg McKeown, CEO of a Leadership and Strategy agency in Silicon Valley who has run courses at Apple, Google and Facebook, shows you how to achieve what he calls the disciplined pursuit of less. Being an Essentialist is about a disciplined way of thinking. It means challenging the core assumption of âe~We can have it allâe(tm) and âe~I have to do everythingâe(tm) and replacing it with the pursuit of âe~the right thing, in the right way, at the right time’.